Berita Harian Malaysia

Category: Tourism

  • Pre-Lunch: Asia Islamic Tourism & Trade Expo and World Islamic Tourism Awards 2024

     

    The Malaysia Tourism Agency Association (MATA) is proud to unveil the upcoming Asia Islamic Tourism & Trade Expo (AITEX) and the esteemed World Islamic Tourism Awards 2024. This prestigious event, slated for August 23rd to 26th, 2024, will be hosted at the Sunway Resort Hotel in Bandar Sunway, Selangor, promising to be a groundbreaking convergence for the global Islamic tourism and trade industries.

    AITEX will boast a sprawling exhibition space exceeding 3,000 square meters, featuring a vibrant array of sectors encompassing tourism, Islamic jewelry, and Islamic finance. The expo will welcome both trade professionals and the general public, with daily hours from 10:00 AM to 8:00 PM.

    Attendees can expect a captivating showcase by a diverse range of exhibitors, hailing from nations like Tajikistan, Uzbekistan, Zambia, Thailand, Indonesia, and beyond. From Iraq and Turkey to Langkawi, Pahang, Perlis, Brunei, China, and Saudi Arabia, the expo promises a journey of cultural and economic exploration. Don’t miss this chance to connect with Batik Air, Selangor Homestay, and many more fascinating participants!

    AITEX highlights include:

    • A huge expo showcasing Islamic tourism, jewelry, and finance from many countries.
    • A conference on Aug 23-24 called “Embracing Diversity” to discuss the future of Islamic tourism.
    • A summit on Aug 25 for government and business leaders to discuss investment in Asian tourism.

    AITEX is happening! Here’s the rundown:

    • Dates: August 23-25, 2024
    • Time: 10am to 8pm daily
    • Location: Sunway Resort Hotel, Selangor (Batik Air is the official airline and Sunway Resort Hotel is the official hotel)

     

    There will be a big expo with Islamic tourism, jewelry, and finance stuff. They’ll also have a conference about the future of Islamic tourism and a special awards ceremony on August 26th to celebrate the best in Islamic travel.

    Basically, it’s a big Islamic tourism event to learn, network, and celebrate the industry.

    AITEX is a big Islamic tourism event happening in Malaysia this August! Expect to see cool Islamic travel options, jewelry, and finance stuff. They’ll also have talks and award shows. It’s basically a one-stop shop to learn about and celebrate Islamic tourism. Check out aitex.my for more info!

  • Memperlihatkan Kecantikan Alam Semula Jadi dan Hidupan liar di Taman Safari Indonesia kepada Keluarga Malaysia

    Kuala Lumpur, Malaysia – Dengan penuh semangat, Taman Safari Indonesia ingin mengumumkan pengalaman rekreasi keluarga yang luar biasa, dan kini kami dengan gembira menyambut kedatangan keluarga tercinta dari Malaysia. Sebagai oasis pemeliharaan hidupan liar yang terkenal, Taman Safari menawarkan pengalaman yang istimewa dengan menawarkan kecantikan alam semula jadi, kehadiran haiwan liar yang menakjubkan, rekreasi berkualiti, dan sajian makanan halal yang lazat. Dengan begitu, destinasi ini menjadi pilihan yang sempurna untuk semua anggota keluarga, dari yang muda hingga yang tua.

    Dalam mengalu-alukan kedatangan pelancong Malaysia, Taman Safari Indonesia mempersembahkan tarikan teater bawah air pertama di dunia. Pengunjung akan memulakan pengembaraan yang menakjubkan sambil menikmati tawaran masakan yang lazat, mencipta detik yang tidak akan dilupakan.

    Varuna Bali: Pengalaman Mewah Di Tengah Alam Semula Jadi

    Menambah lapisan kecanggihan tambahan pada pengembaraan, Varuna Bali menawarkan penanda eksklusif dan mewah bagi penampilan pertama berskala penuh rasmi bagi perintis teater bawah air Indonesia. Berdasarkan jangkaan dan kejayaan pelancaran lembutnya, Varuna bersedia untuk memikat penonton dengan gabungan unik penceritaan, persembahan akuatik dan santapan yang indah, semuanya dalam suasana Taman Safari Bali yang mempesonakan.

    Varuna Bali akan menawarkan pakej khusus pelancong Malaysia yang merangkumi pertunjukan mewah dan hidangan kulinari yang mempamerkan Perisa yang kaya di rantau ini.

    Alexander Zulkarnain, VP Media dan Digital di Taman Safari Indonesia, menyatakan, “Melalui Matta Fair, kami berhasrat bukan sahaja untuk mempamerkan keindahan dan keunikan Taman Safari sebagai pusat rekreasi keluarga yang tertumpu kepada pemuliharaan hidupan liar tetapi juga untuk mengeratkan silaturahim antara Indonesia dan Malaysia melalui pelancongan. Anugerah yang kami terima daripada MATFA (Persatuan Taman Tema dan Rekreasi Keluarga Malaysia) pada tahun 2023 adalah bukti hubungan kukuh antara kedua-dua negara dalam sektor pelancongan dan diakui oleh rakan kongsi kami MATFA”.

    Pada 2023, jumlah pelancong Malaysia yang melawat Indonesia mencecah 1.9 juta orang, menduduki tempat pertama daripada jumlah 11.6 juta pelancong asing yang berkunjung ke Indonesia. Ini menunjukkan potensi besar bagi kedua-dua negara untuk memajukan pelancongan dan kebudayaan bersama-sama.

    Taman Safari komited untuk terus meningkatkan kualiti perkhidmatan dan pengalaman pelancongan, dengan harapan untuk menjadi salah satu destinasi utama pelancong Malaysia. Kami menjemput semua orang untuk datang dan menjadi sebahagian daripada pengembaraan yang bukan sahaja menghiburkan tetapi juga mendidik tentang kepentingan pemuliharaan hidupan liar dan keharmonian dengan alam semula jadi.

    Jom terokai keindahan alam semula jadi dan keajaiban hidupan liar di Taman Safari Indonesia-di mana setiap detik menjadi kenangan berharga yang terpahat di hati. Kami berada di Booth 11P15 Matta Fair di MITEC Kuala Lumpur dari 22-24 Mac 2024.

    Sila dapatkan pelbagai tawaran istimewa, terutamanya untuk taman Taman Safari Indonesia di Jakarta dan tarikan terbaru kami Varuna – Pertunjukan bawah air baharu dengan pengalaman gastronomi yang menarik.

    Untuk maklumat lanjut mengenai Taman Safari Indonesia dan tarikan terbaharunya, sila layari

    www.tamansafari.com

    Mengenai Taman Safari Indonesia:

    Taman Safari Indonesia mempunyai lebih daripada 10,000 haiwan, 400 spesies, dan dikunjungi oleh lebih daripada 5 juta pengunjung setiap tahun. Dengan sumbangannya untuk menyelamatkan, memulihkan dan melepaskan beribu-ribu haiwan ke alam liar sejak 1980, TSI telah menjadi salah satu organisasi pemuliharaan dunia untuk haiwan endemik Indonesia dan spesies terancam dunia. TSI sebelum ini mempunyai 4 Anugerah dan pengiktirafan antarabangsa.

    Taman Safari Indonesia membuka kawasan pemuliharaan haiwan yang pertama iaitu Taman Safari Bogor di Cisarua, Bogor, Jawa Barat pada April 1986. Selepas sedekad, TSI berkembang dengan menubuhkan Taman Safari Indonesia Jawa Timur di Prigen, Pasuran, Jawa Timur pada Disember 1997. Kedua kejayaan, kawasan pemuliharaan oleh TSI menggalakkan syarikat membina kawasan pemuliharaan lain, iaitu Bali Safari Marine Park, Central Java Safari Beach, Jakarta Aquarium & Safari, Solo Safari, dan francais terbarunya, Varuna Bali. TSI juga menyelia beberapa unit perniagaan untuk memenuhi keperluan pelancongan, seperti Royal Safari Garden, Safari Resort, Baobab Safari Resort, Mara River Safari Lodge dan Safari Wonders. TSI mempunyai visi untuk menjadi kawasan pemuliharaan haiwan serta pelancongan berasaskan pendidikan dan penyelidikan.

    Lawati kami di Instagram @tamansafari.id

    Untuk dokumentasi foto: https://bit.ly/TSlassets

    Untuk pertanyaan media, sila hubungi:

    Alexander Zulkarnain

    vp.media@tamansafari.com

    +62 8128-3825-663

  • Tourism Industry Award 2024 Serves As Tribute of Excellence for High-Achievers in the Tourism Industry

    The Tourism Industry Award (TIA) will take place at the Royale Chulan Kuala Lumpur on July 26, 2024. The industry participants will receive more than 60 awards in recognition of their achievements and contributions to the growth of Malaysia’s tourist sector.

    According to Dato’ Emmy Suraya Hussein, Organising Chairman of TIA 2024 the awards  recognises and honours tourism industry players for outstanding and innovative products and services. It also acts as an incentive for participants to strive for the highest level of professionalism and quality in both products and services.

    “Tourism Industry Award is a tribute and highest accolade for individuals and organisations  whose outstanding contributions play a significant role in the success of tourism industry. I take this opportunity to invite everyone to submit their nominations of deserving individuals and organisations in the respective categories of the Tourism Industry Award 2024. I look forward to receiving a good response from the public as it is a way to acknowledge and recognize those who have worked hard to uphold the standards of tourism in this country,” she added.

    For the first time, this prestigious award is organize by Malaysia International Tourism Development Association (MITDA) and co-organize by MFMPA (Malaysia Fashion Modeling Pageant Association) and Santai Travel.

    “I would like to thank and congratulate all of you who have contributed towards the success of our tourism industry. Let’s us together celebrate and honour all award achievers that have contributed towards quality service and continuous growth for our country’s tourism industry and this will act as a benchmark for the excellence and best practice in our industry. A special thanks to all strategic partners for continue supporting our effort in the tourism industry,” said Dato’ Emmy Suraya.

    It recognises and honours local and international tourism industry players for outstanding and innovative products and services. It also acts as an incentive for participants to strive for the highest level of professionalism and quality in both products and services.

    Members of the Malaysia and international travel trade as well as the media are invited to submit their nominations for any of the award categories.

     

     

  • AT THE KL INTERNATIONAL BEAUTY WEEK, LAZBEAUTY BY LAZADA CHARMED 18,000 BEAUTY ENTHUSIASTS

    Lazada Brand Ambassadors, Anna Jobling and Nora Danish, alongside Lazada Malaysia Chief Marketing Officer, Irene Cheah; Emcee Hunny Madu; Co-Founder of KLIBW, Lira Jamaluddin and CEO of KLIBW, Zaid Zahari

    The KL International Beauty Week (KLIBW) 2023, powered by LazBeauty by Lazada and Tourism Malaysia, attracted nearly 18,000 beauty enthusiasts, content creators, beauty and lifestyle media, and celebrity VIPs, including Lazada Brand Ambassadors Nora Danish and Anna Jobling, as well as Marion Caunter, Amber Chia, and others. The two-day event, which featured over 150 international and local homegrown businesses, enchanted beauty enthusiasts through an O2O engagement both on-ground at the Mid Valley Exhibition Center (MVEC) and electronically via LazBeauty – Lazada’s in-app destination for all-things-beauty.

    Speaking at the event, Irene Cheah, Chief Marketing Officer of Lazada Malaysia shared, “Lazada is honoured to be the official partner of KL International Beauty Week and this partnership is a wonderful opportunity to engage our LazBeauty Club members and the public at large, while showcasing LazMall’s beauty brand partners that have won the hearts of many Malaysians. It is more than just an event, this is an opportunity to bring together the vibrant beauty community, while empowering everyone to embrace their unique beauty and accentuate their personal style with beauty inspiration, interactive engagement and curated products showcased via LazBeauty. My heartfelt gratitude to all the international and homegrown LazMall brand partners and sponsors for partnering with LazBeauty at KLIBW.”

    LazBeauty Club Main Page

    On top of that, Lazada is revolutionizing the online shopping experience for beauty fans with innovative AI- and AR-powered in-app tools and features such as My Beauty Profile, Skin Test and Virtual Try-On. These features enable consumers to find beauty products suited for their skin type and concerns. Lazada has also the Try & Buy option available, making it possible for customers to try their wishlist products in sample size before getting a full size product.

    Lazada AI Skin Test Technology
    Lazada AI Skin test Diagnose

    Furthermore, Lazada’s beauty brand partners that participated in KLIBW 2023 experienced a significant sales uplift up to 2x throughout the event, with many brands recording an increase in basket size and greater brand visibility and higher engagement rate, thanks to redemption of LazBeauty vouchers, special discounts, gift with purchase and on-ground activities by LazMall’s international and homegrown brand partners such as; Beauty of Joseon, Kate Tokyo, Hada Labo, Allie & Suisai, Clef Skincare, Mikaseries, Laifen Beauty, The Colorist, Lavojoy, Cosmoderm, YOU Beauty, Emina Cosmetics, Handmade Heroes and many more.

    During the event day on 18 – 19 November 2023, beauty fans were excited by the engagement with their favourite skincare and cosmetics brands — which included lucky draws and sessions with beauty experts. One of the main highlights was The Beauty Stage where event attendees had a meet-and-greet session with celebrities and top models, while discovering beauty secrets and participating in makeup demonstration and skincare clinic conducted by Kate Tokyo, Allie, Artisan Professionel, Sarra Brows, Shero Global and RC Clinic. On top of that, the first 400 visitors also earned the exclusive Beauty Passport and collected at least six stamps to win exciting prizes. Meanwhile, digital content creators and beauty fans had fun striking their best poses at themed photo booths for their social media accounts, driving the excitement on multiple social platforms.

    LazBeauty x KLIBW 2023

    For beauty enthusiasts that were not able to join the on-ground event, click on this link or scan the QR code below to land on the LazBeauty paradise and discover your beauty inspiration, explore coveted luxury skincare and cosmetics, as well as affordable beauty products from international and homegrown brands, all conveniently available on the Lazada app.

  • LYF RAJA CHULAN’S ‘KUALA LUMPUR COMES A-LYF’ YEAR-LONG CAMPAIGN IS HOPEFUL FOR THE TOURISM INDUSTRY IN MALAYSIA.

    “Kuala Lumpur Comes A-lyf” is a year-long tourism campaign that highlights Malaysia’s rich heritage and vibrant culture. It was launched by Lyf Raja Chulan, the newest hotel in The Ascott Limited collection of hotels and residences. By planning different themed and cultural events to attract both domestic and foreign tourists to the Klang Valley, the campaign seeks to further enliven the Kuala Lumpur heritage enclave. Mohamed Amin Yahya, Senior Director of Domestic & Event Tourism Malaysia, presided over the campaign’s launch, which coincided with the celebrations of the 60th Malaysia Day and the 66th Merdeka Day.

    “Lyf Raja Chulan has come up with a brilliant idea to initiate this fun , interactive campaign to not only showcase the cultures, arts, and traditions of Malaysians but also to help local vendors who will participate in their planned events, promoting local products and creating economic oppurtunities for local businesses. Kuala Lumpur Comes A-lyf is  a creative way to promote tourism numbers for this year and also give us a good headstart for 2024,” Mohamed Amin said in his speech.

    Lyf Raja Chulan welcomes those who love to explore Kuala Lumpur, no matter where they come from as long as they have a passion for adventure. Tourists or locals who love to adventure in Chinatown, Central Market, and Bukit Bintang are in for a treat as they are all a short distance away from the hotel. This campign will promote local attractions in Kuala Lumpur, enabling tourists to indulge and educate themselves on Malaysian traditions and culture through activitiesm perfomances, foor, and talks. Travelers who look for safety, comfort, cleanliness, and co-living their principle of maintaining good hygiene.

    “These events will not only showcase lyf Raja Chulan as a wonderful place to stay, but also bring to the fore local vendors, especially small businesses, that we will engage to participate in our events,” said Mondi Mecja, The Ascott Limited’s Country General Manager. Flea markets, food bazaars, comedy shows, and live music festivals are just some of the events that can be expected in bringing the campaign to life. To gauge a glimpse of what is in store, Yasmin Aziz performed beautifully during the launching event along with a presentation of the future events by the Residence Manager of lyf Raja Chulan, Bob Yusof.

    Tourism and hospitality stakeholders were all in attendance to witness the momentous beginning of ‘Kuala Lumpur Comes A-lyf’. This initiative will benefit not only the tourism industry but also boost small local businesses such as street hawkers, restaurants, surrounding museums, travel agencies, and many more as well as a chance for local and international tourists to experience the city by exploring hidden gems throughout Kuala Lumpur. The campaign also aims to promote many local gems located in non-commercial areas that are filled with more culture, traditions, and heritage.

    Lyf Raja Chulan also looks to collaborate with their sister hotels under The Ascott Limited brand for future events with ‘Kuala Lumpur Comes A-lyf’ to provide and share a more holistic staying experience that encompasses every aspect of the capital city. Lyf Raja Chulan is not only limited to private organizations for future projects and campaigns, it also invited other like-mined people and entities to contribute to its effort to boost the tourism and hospitality industry in anticipation of the upcominh Visit Malaysia Year.

     

  • EMBRACING ARTISTIC EXCELLENCE: ‘THE MURALZ’ AND SIX OTHER REMARKABLE ANIMATED WORKS ILLUMINATE THE MALAYSIA ANIMATION FILM FESTIVAL 2023

    Empowering local animators with a spectacular lineup of short animated films, supported by Penang State Exco for Tourism & Creative Economy

    Studio Rawr Pictures Sdn Bhd, an animation studio specializing in 2D and 3D animations, proudly presents its latest animation film, ‘The Muralz,’ in collaboration with Golden Screen Cinemas (GSC), as part of its GSC International Screens efforts to elevate the local movie landscape, and Malaysia Digital Economy Corporation (MDEC). With tremendous assistance from the Penang State Exco for Tourism and Creative Economy (PETACE), this cinematic masterpiece brightens the inaugural Malaysia Animation Film Festival (MAFF), which runs from October 5 to October 25, 2023.

    This exceptional animation seeks not only to entertain but also to ignite curiosity and wanderlust in its viewers, inviting them on a captivating journey through the enchanting tourist attractions of Penang.

    Jeremy Lee, Managing Director of Studio Rawr Pictures Sdn Bhd signing the backdrop for ‘The Muralz’ at its special screening

    ‘The Muralz’ is the brainchild of Jeremy Lee, the Managing Director of Studio Rawr Pictures Sdn Bhd, a creative visionary with an extraordinary 17-year legacy of pushing the boundaries in the realm of 2D and 3D animations.

    Jeremy expressed his vision for the project, highlighting its embodiment of resilience, empathy, and human connection.

    “Beyond being a tribute to Penang, ‘The Muralz’ serves as a global symbol of hope, inspiring audiences worldwide to embrace love and collaboration even during the darkest hours. Through ‘The Muralz’, I’m not merely telling a story; I’m extending an invitation to the world to actively shape a future defined by kindness and solidarity.

    Through this short film, viewers will be transported to the serene, almost deserted streets of Penang, set against the backdrop of the COVID-19 pandemic. As murals spring to life, Azam, a dedicated food delivery rider, is joined by his animated companions, the Three Murals: “Pahlawan Nasi Lemak”, “Rojak Man”, and “Kapten Cendol”.

    This enchanting short film serves as a testament to the power of unity and the indomitable human spirit, gently reminding us that love and cooperation can conquer even the most formidable challenges.

    Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy (PETACE) delivering his speech at the special screening of ‘The Muralz’

    Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy (PETACE) shared that Penang has always been a cherished destination, not only for the local community but also for international travellers seeking an authentic cultural experience.

    “’The Muralz’ beautifully captures the essence of Penang – our culture, history, and the very heart of our people. We see it as a catalyst for rejuvenating our local tourism scene, reminding us of the unparalleled beauty that lies within our own backyard. Through this film, we aspire to present Penang’s unique charm and narrative to a global audience,” added YB Wong.

    Mark your calendars and immerse yourself in the mesmerising world of seven extraordinary short animation films by award-winning Malaysian talents. Priced at RM15 per ticket, these films will be screened at selected GSC outlets across Klang Valley, Johor Bahru, Penang, Kuching, and Kota Kinabalu.

    For more information on ‘The Muralz’, please visit https://rawr-pictures.com/ and for Malaysia Animation Film Festival (MAFF) information, please visit https://www.gsc.com.my/international- screen/malaysia-animation-film-festival-2023/

    Kim Ooi, of Golden Screen Cinemas, International Screens and Film Festival; Jeremy Lee, Managing Director of Studio Rawr Pictures Sdn Bhd; Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy, and Mr. Ooi Chok Yan, Chief Executive Officer of Penang Global Tourism with the audience at the screening of ‘The Muralz’ at GSC Gurney Plaza

  • ISLAMIC TOURISM CENTRE HOSTS HIGH TEA TO CELEBRATE THE SUCCESS OF ISLAMIC TOURISM MONTH 2023 (ITM 2023)

    Today is a historic day as the Islamic Tourism Centre (ITC) hosts an exclusive Appreciation High-Tea, expressing heartfelt gratitude to the strategic partners, sponsors, and media members who have been the true champions behind the success of Islamic Tourism Month 2023 (ITM 2023) throughout August and September.

    The Appreciation High-Tea is a testament to the unwavering dedication and tireless efforts of all parties involved who have played an instrumental role in disseminating the essence of Muslim-friendly travel experiences, fostering cross-cultural understanding, and showcasing the beauty of Islamic tourism.

    ITM 2023 has served as a powerful platform to showcase the rich tapestry of Malaysia’s culture, heritage, and the essence of tolerance that defines our nation. It is more than a celebration; it is proof of the diversity that makes Malaysia unique.

    Through ITM 2023, Malaysia not only welcomes visitors to experience the warmth of our hospitality but also invites them to explore the beauty of our traditions, historical sites, and the coexistence of various cultures. It’s a celebration of unity, creating a bridge that connects people from different backgrounds through the universal language of hospitality.

    ITC recognises the tremendous opportunities ITM can present for businesses, especially small and medium enterprises (SMEs), entrepreneurs, and our youth. The potential within Islamic Tourism, marked by innovative Muslim-Friendly products and services, is vast.

    Malaysia’s aspiration to become a prominent Umrah Hub calls for more Muslim-friendly tourism and hospitality (MFTH) offerings. A recent meeting between the Secretary-General of MOTAC, YBhg. Dato’ Roslan Tan Sri Abdul Rahman, with the Saudi Tourism Board to discuss the matter further, was an encouraging development to strengthen Malaysia’s ties with Saudi Arabia.

    “This is an open invitation for businesses to venture into this Muslim Friendly Tourism and Hospitality (MFTH) growing market, offering unique experiences that cater to the specific needs and preferences of the Muslim travellers, and that can also be enjoyed by the non-Muslims. With the right blend of creativity and cultural sensitivity, entrepreneurs can tap into this lucrative market, fostering economic growth and expanding the horizons of our tourism industry,” said YBhg. Dato’ Roslan Tan Sri Abdul Rahman.

    “MOTAC would like to extend its deepest thanks to each and every media outlet and strategic partner who has played a part in making ITM 2023 a triumph. Your tireless efforts have not only elevated the profile of this event but have also contributed to building bridges of understanding and appreciation in our global community. May the stories and collaborations you’ve shared continue to resonate, inspire, and foster a world that embraces the beauty of diversity,” he added.

    Also speaking at the event, Director-General of ITC, Nizran Noordin said, “ITM 2023 provides opportunities for industry players to showcase their products and services in high demand by the Muslim tourist market. The domestic and international travellers get to experience Malaysia’s multi-cultural diversity and moderate Islamic lifestyle in a safe and welcoming environment.”

    Nizran added, “ITM 2023 has successfully achieved approximately RM2 million in sales derived from special promotions on accommodations, travel packages, spa and wellness experiences, food and beverages, shopping and retail offers, as well as events, seminars and exhibitions.”

    “In addition, through the ITM 2023 Tiktok Challenge, we also reached out to the younger generation, garnering more than 1 million views of the #DiscoverMFAR and #ExperienceITM2023. It’s one of the efforts we are making to engage more actively with youths,” he shared.

    The pinnacle of the evening featured the certificates presentation to more than 10 media partners in various categories, including television, radio, print, and online media for their outstanding coverage and special report on ITM 2023.

    Certificates of appreciation to 126 ITM 2023 strategic partners; Aras Mercu, Serai Group, Exec Travel & Tours, D&D Beauty House Sunway Putra Mall, Mitsui Outlet Park KLIA, Tamu Hotel & Suites, Nasyrul Quran Putrajaya, and Masjid Jamek Sultan Abdul Samad Kuala Lumpur, among others were also presented.

    The event also revealed the 30 winners of the ITM 2023 TikTok Challenge – out of more than 83 participants – to win RM45,000 worth of prizes sponsored by Mastercard, Resorts World Cruises, Sim Leisure Group (including Escape and Kidzania), Lost World of Tambun, and MyBurgerLab, highlighting the creativity and enthusiasm of participants.

    A special ceremony to formalise a memorandum of understanding (MOU) between ITC and the Malaysian Association of Hotels Training and Education Centre (MAHTEC) wrapped up the afternoon which further signifies a strengthened commitment to collaboration and mutual growth.

    ITM 2023 was organised by ITC from 21 August till 30 September 2023, over a month-long showcase of events, activities, and tourism offerings for the public, tourists, industry players, and entrepreneurs alike that presents itself as a gallery of the rich and unique Islamic tourism experiences regardless of their ethnicity or religion.