EMBRACE YOUR STYLE: ALDO’S CAMPAIGN PROMOTES SELF-EXPRESSION AND CONFIDENCE.
In a celebration of individuality, ALDO’s latest fall campaign, “Own It. Heart It.”, is set to empower and inspire. This dynamic initiative features a collaboration with three prominent Asian celebrities: Cinta Laura, Gabbi Garcia, and Khanh Linh. Through this campaign, ALDO reaffirms its commitment to honoring personal style, empowerment, and confidence in a world that values authenticity.
The collection showcases ALDO’s versatility through a diverse range of products that offer the perfect match for any occasion:
- Nail It. Heart It: Conquering the Workday in Style
- Walk It. Heart It: Effortlessly strutting through the streets.
- Glam It. Heart It: Radiating style at glamorous events
- Dance It, Heart It: Unleashing One’s Style on the Dance Floor
Throughout the campaign, ALDO emphasizes the comfort features of their shoes with “Pillow Walk Technology,” ensuring that customers not only look great but feel great too.
ALDO’s brand ambassadors, Cinta Laura, Gabbi Garcia, and Khanh Linh, have shared their enthusiasm for the products, highlighting the comfort and style ALDO brings to their lives.
Cinta Laura, celebrity and sociopreneur, expressed, “I could walk all day and dance all night in these shoes. They’re super comfy and suitable for all occasions.
Gabbi Garcia, actress and global endorser, noted, “The perfect comfy pair. Clearly, ALDO understands the needs of modern women. Furthermore, it is also very easy to throw them on with any outfit.”
Khanh Linh, a well-known fashionista, shared, “These make hours of work feel like a breeze and moments to unwind more anticipated. I love the fact that it’s both comfortable and stylish.”
The campaign kicks off on October 23rd, 2023, and will continue to inspire and uplift customers throughout the fall and winter seasons.
The collection can be shopped at ALDO stores, ALDO websites, and online marketplace partners, making it easy for customers to explore and express their personal style.
Founded in 1972, ALDO, the group’s flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. For more information, please visit www.aldogroup.com and www.aldoshoes.com, and follow @aldo_shoes and #AldoCrew on social media for updates.
Facebook: ALDO Malaysia
WEBSITES: www.aldoshoes.com; https://www.aldoshoes.com.my/