Tag: #Esports

  • MINI ESPORTSCON DI PARLIMEN MALAYSIA: PENGHARGAAN TERHADAP INDUSTRI E-SUKAN MALAYSIA

    Mini EsportsCon yang dianjurkan oleh Kementerian Belia dan Sukan (KBS) melalui Esports Integrated (ESI) merupakan acara pertama kali yang menghimpunkan para pemain esports dari penerbit permainan terkemuka tempatan dan antarabangsa di bangunan utama Parlimen Malaysia.

    Acara ini bertujuan untuk merayakan perkembangan dinamik industri esports di Malaysia sambil memberi peluang kepada pemain industri dan wakil-wakil Parlimen, terutamanya Ahli Dewan Rakyat, untuk berinteraksi dalam proses pembuatan undang-undang negara.

    “Kami mengucapkan penghargaan yang tinggi kepada semua Ahli Parlimen yang hadir dan warga Parlimen yang menyokong Mini EsportsCon di Parlimen. Acara ini merupakan pencapaian penting dalam mengiktiraf potensi industri esports yang dinamik dan berpengaruh. Kami berharap inisiatif ini diterima dengan baik dan memberikan pandangan yang lebih jelas kepada pembuat dasar mengenai perkembangan landskap esports yang semakin pesat,” kata Yang Berhormat Adam Adli Abd Halim, Timbalan Menteri Belia Dan Sukan ketika melakukan sesi walkabout di Mini EsportsCon di Dewan Bankuet, Bangunan Utama Parlimen.

     

    Acara ini turut disokong oleh Persekutuan Sukan Elektronik Malaysia (MESF), bersama dengan Moonton, Tencent, Raceroom Asia, Gamesbond, Ammobox Studios, Kaigan Games, dan Todak Studios.

    Terdapat tarikan utama seperti sesi pengenalan kepada sukan elektronik. Di sini, pengunjung berpeluang mempelajari tentang sejarah, jenis permainan, dan kemahiran yang diperlukan untuk berjaya dalam sukan ini. Sesi ini disampaikan oleh para pakar dalam bidang sukan elektronik dan terbuka kepada semua peringkat umur.

    Bagi mereka yang ingin merasai sendiri keseronokan bermain sukan elektronik, disediakan demonstrasi permainan yang menampilkan pelbagai judul popular seperti Mobile Legends: Bang Bang, dan PUBG Mobile. Pengunjung berpeluang bermain bersama pemain profesional dan mencuba strategi permainan yang berkesan.

    Antara aktiviti yang diadakan termasuk sesi pengenalan kepada sukan elektronik serta demonstrasi permainan yang memberikan pengalaman langsung dengan pelbagai judul permainan. Acara ini juga mempersembahkan Garis Panduan Pembangunan Sukan Elektronik Kebangsaan (NESDEG), yang dirangka untuk menyokong pelaksanaan strategi di bawah Pelan Strategik Sukan Elektronik Kebangsaan 2020-2025. MESF turut memperkenalkan Esports MedicA, sebuah inisiatif yang bertujuan untuk memberikan pendidikan dan khidmat nasihat kesihatan kepada para penggiat industri, khususnya para pemain.

  • WINNER, WINNER, CHICKEN DINNER: KFC MALAYSIA AND PUBG SERVE UP A RECIPE FOR VICTORY.

    Embarking on this exciting collaboration, KFC Malaysia and PUBG are set to deliver exclusive in-game rewards, adding an extra layer of thrill and incentive for gamers participating in this unique venture.

    The KFC, PUBG: Battlegrounds, and PUBG Mobile partnership brings customers an exciting new promotion, unlocking exclusive in-game rewards with the purchase of special KFC PUBG meals, starting October 11, 2023, while stocks last.

    When KFC customers purchase the Gamer Box, they will score in-game finger-lickin’ good loot straight from the Colonel’s kitchen. The rewards include up to six battle cosmetics in KFC’s signature red and white brand colors and inspired by KFC’s craveable tastes, allowing PUBG: BATTLEGROUNDS and PUBG MOBILE gamers to indulge all their senses. Players will also experience exciting KFC in-game visuals and digital experiences.

    In addition to these tasty in-game treats, players can savor the flavor and experience the collaboration in the real world. Fans can “load up, dive in,” and order at participating KFC restaurants, on the KFC app, or via KFC.com. to enjoy the special Gamer Box, which includes a Zinger Burger, one chicken, one fries (M), one 6 pc. O.R. Nuggets, one Coleslaw (S), and one drink.

    For a limited time during this collaboration, PUBG Mobile players can look forward to indulging their senses with virtual dining experiences in KFC Royale Restaurants across the Erangel, Miramar, Nusa, and Livik maps. These in-game KFC restaurants will offer players the opportunity to feast on mouthwatering KFC delicacies, each with their own distinct health or energy boosts, to help them take home the win. Players will also be able to gear up with KFC-themed items, including the KFC Royale Colonel Set, Chicken Champ Cover and Set, Royale Delight Top and Parachute, Seasoned Squad Graffiti, and Crispy Crunch Avatar Frame.

    While playing PUBG: Battlegrounds, players will have the exciting opportunity to acquire KFC-themed in-game items and encounter KFC restaurants on the Erangel map. Inside these KFC restaurants, players can explore a variety of themed items available at the kiosks, including the KFC Chicken Box, KFC French Fries, and KFC Energy Drink, each offering health benefits. Game gear, wins, and accessories include the KFC-themed Colonel’s Bucket Hat, Colonel’s Jacket, Colonel’s Shorts, Colonel’s Clogs, Colonel’s Parachute, and “It’s Finger Lickin’ Good” Spray. Players will also be exposed to crave-worthy KFC in-game visuals such as the statue of Colonel Sanders, kiosks issuing health benefits, a plane banner, electric billboards, and a map decal.

    “We are the pros when it comes to making the world’s most finger-lickin’ good fried chicken and delivering on the taste you crave,” said KFC Malaysia’s Chief Marketing Officer, Premnath Unnikrishnan.

    “Now PUBG: BATTLEGROUNDS and PUBG MOBILE fans can enjoy the iconic KFC taste like never before, then dive into a battle royale and score big loot for a double taste of victory,” he said.

    “This partnership delivers an exhilarating gaming experience where players land, loot, and survive while enjoying exclusive cosmetics,” said PUBG: BATTLEGROUNDS, PUBG STUDIOS Executive Producer Taeseok Jang.

    “It ensures that players savor a finger-lickin’ good taste of victory, perfectly blending the worlds of KFC and PUBG: BATTLEGROUNDS.”

    PUBG MOBILE is thrilled to partner with KFC, the internationally renowned restaurant brand,” said PUBG MOBILE Publishing, Tencent Games Head Vincent Wang.

    “As one of the biggest mobile games in the world, PUBG Mobile is committed to bringing quality gameplay to people on the move, just like KFC brings great food to people in thousands of locations globally. We can’t wait for KFC customers to experience diving into PUBG Mobile and securing that chicken dinner,” he added.

    Each Gamer Box includes a voucher code to enter on the special KFC X PUBG site, accessed via QR codes in-store or on vouchers. Once on kfcxpubg.com, users will redeem their vouchers to receive PUBG: BATTLEGROUNDS codes for in-game rewards on PC and console, or PUBG MOBILE codes to redeem via their mobile device. **

    The PUBG MOBILE virtual dining experiences will be available from October 2, 2023, until November 6, 2023. Download PUBG MOBILE for free on the App Store and Google Play Store. For more information on in-game updates, visit the PUBG Mobile website.

    The PUBG: BATTLEGROUNDS KFC restaurants and KFC-themed in-game items are available from October 11th, 2023, to November 7th, 2023, on PC, and from October 19th, 2023, to November 15th, 2023, on consoles. For the latest information on PUBG: BATTLEGROUNDS, please visit https://pubg.com/en-na or follow the official social media channels (Twitter, Instagram, Facebook, and TikTok).

    *Promotions are only available in participating markets. Must purchase a PUBG: BATTLEGROUNDS meal between October 11, 2023, and November 7, 2023, in-store, online, or on the KFC app, as applicable. While supplies last. A canceled order is not eligible. Prices, participation, and meal items may vary. Mobile ordering and delivery are available at participating locations. Tax, tips, and fees are extra.

    **PUBG: Battlegrounds or PUBG Mobile accounts are required for in-game rewards. PUBG: BATTLEGROUNDS is a free-to-play game available for PC, Xbox, and PlayStation. PUBG Mobile is available on mobile devices. The game is recommended for audiences 16 years of age and older on PC and console, with a 12+ rating for the mobile version. Children under 16 years of age playing on PC or console and those under 12 years playing on mobile should have parental advice.