Berita Harian Malaysia

Tag: #Partnership

  • CAPTURE THE ESSENCE OF KUALA LUMPUR: UTAR COLLABORATE WITH VIVO V29 5G TO UNBREAK THE ART OF SMARTPHONE PHOTOGRAPHY

    Kuala Lumpur, 15 November 2023 – Charming smartphone photography workshop on November 10, signified the partnership between vivo Malaysia and Universiti Tunku Abdul Rahman (UTAR). The collaboration aims to immerse students into the art of smartphones photography while immersing yourself in the vibrant world of Kuala Lumpur’s iconic landmarks. They will learn about capturing the essence of Kuala Lumpur with smartphone brand vivo Malaysia.

     

    Guided by an expert photographer, Hamster Low, students from UTAR embarked on a visual journey through the heart of Kuala Lumpur, capturing the essence and beauty of renowned locations such as Rex KL, Kwai Chai Hong, Petaling Street, and Kuala Lumpur City Gallery.

    Through this experiential workshop, participants were given an opportunity to enhance their smartphone photography skills as well as. expertise while acquiring a deeper understanding of  the cultural and historical importance associated with these landmarks. The innovative feature of vivo V29 5G, the Aura Light 2.0, empowers students to unleash their creative potential as they explore unique perspectives at each location.

     

    Here at vivo Malaysia, we invite all Malaysians to celebrate the art of photography and the cultural richness of Kuala Lumpur through their smartphone’s lenses.

     

    Stay tuned for more updates on vivo official Facebook page and vivo Malaysia official Website for the latest updates.

  • MyCEB HIGHLIGHTS THE MALAYSIAN BUSINESS EVENTS INDUSTRY AT IBTM WORLD 2023

    BARCELONA – 29 NOVEMBER 2023:Malaysia Convention & Exhibition Bureau (MyCEB), in collaboration with 15 respected industry partners, has made an impactful appearance at IBTM World Barcelona for the 13th consecutive year. There are many business partners at IBTM World.

     

    Held from 28-30 November at Fira Barcelona Gran Via, this year’s participation marked a significant endeavour by MyCEB and partners in positioning the country as the preferred business events destination in Asia.

     

    “The main objective behind this participation is to establish Malaysia as a preferred destination for business events, emphasising the country capabilities and world-class offerings. Secondly, MyCEB seeks to provide invaluable firsthand insights into the ever-evolving industry to international travel trade buyers. Finally, our participation is a concerted effort to create networking opportunities, foster fruitful collaborations, and secure new business contracts, further amplifying Malaysia's role on the global stage,”says Mr. Azman Haji Tambi Chik, CEO of MyCEB

     

    The Malaysian entourage’s presence at IBTM World Barcelona yielded a range of positive outcomes and numerous networking opportunities which opened accessibility into new markets. This strategic participation underscores Malaysia& commitment to fostering new partnerships and growth in this dynamic industry.

     

    “I firmly believe that IBTM World has always been and will continue to be a strategic platform for us as it is one of the avenues that opens up to the European and international market. This is my first tradeshow as I took office this month and I am delighted to be part of this occasion and look forward to conclude successful meetings with some of the world& biggest players,” Mr. Azman continues.

     

    MyCEB since its establishment in 2011 has charted a track record of supporting 2857 business events, which brings around 2.3 million delegates and contributed some RM17.4 billion in estimated economic impact. This year alone, the national bureau has successfully secured 305 events from the year 2023 – 2030 which translates to RM4.8 billion in estimated economic impact.

     

    Some of the successful bid wins that will take place in Malaysia include International Conference on Emergency Medicine (ICEM) 2027, ENLIT ASIA 2024 and Federation of Asian and Oceanic Physiological Societies 2027 which will cumulatively generate RM57.26 million or 11.23 million Euros in estimated economic impact.

     

    Under the overarching theme; takes centre stage, symbolising a traditional craft of embroidering gold thread on a velvet-type base cloth. The gold thread in mirrors the golden opportunities that Malaysia offers for the creation of masterful business events in the destination.

    Embodying the spirit of Tekat, MyCEB took the opportunity to launch the Bureau’s MyTripleE programme under the Meet in Malaysia campaign. “MyTripleE was incubated and launched to redefine the future of business events through three initiatives namely Excel, Elevate and Enliven. Each initiative has a different aim and holistically covers both regional and international audiences. MyCEB’s role would be to provide both financial and non-financial support to our deserving applicants. We look forward to more enquiries and engagements with our stakeholders to better understand and improve on our offerings,” commented Mr. Azman.

     

    For more information on MyCEB’s products and services for your next impactful business event in Malaysia, visit www.myceb.com.my.

  • WINNER, WINNER, CHICKEN DINNER: KFC MALAYSIA AND PUBG SERVE UP A RECIPE FOR VICTORY.

    Embarking on this exciting collaboration, KFC Malaysia and PUBG are set to deliver exclusive in-game rewards, adding an extra layer of thrill and incentive for gamers participating in this unique venture.

    The KFC, PUBG: Battlegrounds, and PUBG Mobile partnership brings customers an exciting new promotion, unlocking exclusive in-game rewards with the purchase of special KFC PUBG meals, starting October 11, 2023, while stocks last.

    When KFC customers purchase the Gamer Box, they will score in-game finger-lickin’ good loot straight from the Colonel’s kitchen. The rewards include up to six battle cosmetics in KFC’s signature red and white brand colors and inspired by KFC’s craveable tastes, allowing PUBG: BATTLEGROUNDS and PUBG MOBILE gamers to indulge all their senses. Players will also experience exciting KFC in-game visuals and digital experiences.

    In addition to these tasty in-game treats, players can savor the flavor and experience the collaboration in the real world. Fans can “load up, dive in,” and order at participating KFC restaurants, on the KFC app, or via KFC.com. to enjoy the special Gamer Box, which includes a Zinger Burger, one chicken, one fries (M), one 6 pc. O.R. Nuggets, one Coleslaw (S), and one drink.

    For a limited time during this collaboration, PUBG Mobile players can look forward to indulging their senses with virtual dining experiences in KFC Royale Restaurants across the Erangel, Miramar, Nusa, and Livik maps. These in-game KFC restaurants will offer players the opportunity to feast on mouthwatering KFC delicacies, each with their own distinct health or energy boosts, to help them take home the win. Players will also be able to gear up with KFC-themed items, including the KFC Royale Colonel Set, Chicken Champ Cover and Set, Royale Delight Top and Parachute, Seasoned Squad Graffiti, and Crispy Crunch Avatar Frame.

    While playing PUBG: Battlegrounds, players will have the exciting opportunity to acquire KFC-themed in-game items and encounter KFC restaurants on the Erangel map. Inside these KFC restaurants, players can explore a variety of themed items available at the kiosks, including the KFC Chicken Box, KFC French Fries, and KFC Energy Drink, each offering health benefits. Game gear, wins, and accessories include the KFC-themed Colonel’s Bucket Hat, Colonel’s Jacket, Colonel’s Shorts, Colonel’s Clogs, Colonel’s Parachute, and “It’s Finger Lickin’ Good” Spray. Players will also be exposed to crave-worthy KFC in-game visuals such as the statue of Colonel Sanders, kiosks issuing health benefits, a plane banner, electric billboards, and a map decal.

    “We are the pros when it comes to making the world’s most finger-lickin’ good fried chicken and delivering on the taste you crave,” said KFC Malaysia’s Chief Marketing Officer, Premnath Unnikrishnan.

    “Now PUBG: BATTLEGROUNDS and PUBG MOBILE fans can enjoy the iconic KFC taste like never before, then dive into a battle royale and score big loot for a double taste of victory,” he said.

    “This partnership delivers an exhilarating gaming experience where players land, loot, and survive while enjoying exclusive cosmetics,” said PUBG: BATTLEGROUNDS, PUBG STUDIOS Executive Producer Taeseok Jang.

    “It ensures that players savor a finger-lickin’ good taste of victory, perfectly blending the worlds of KFC and PUBG: BATTLEGROUNDS.”

    PUBG MOBILE is thrilled to partner with KFC, the internationally renowned restaurant brand,” said PUBG MOBILE Publishing, Tencent Games Head Vincent Wang.

    “As one of the biggest mobile games in the world, PUBG Mobile is committed to bringing quality gameplay to people on the move, just like KFC brings great food to people in thousands of locations globally. We can’t wait for KFC customers to experience diving into PUBG Mobile and securing that chicken dinner,” he added.

    Each Gamer Box includes a voucher code to enter on the special KFC X PUBG site, accessed via QR codes in-store or on vouchers. Once on kfcxpubg.com, users will redeem their vouchers to receive PUBG: BATTLEGROUNDS codes for in-game rewards on PC and console, or PUBG MOBILE codes to redeem via their mobile device. **

    The PUBG MOBILE virtual dining experiences will be available from October 2, 2023, until November 6, 2023. Download PUBG MOBILE for free on the App Store and Google Play Store. For more information on in-game updates, visit the PUBG Mobile website.

    The PUBG: BATTLEGROUNDS KFC restaurants and KFC-themed in-game items are available from October 11th, 2023, to November 7th, 2023, on PC, and from October 19th, 2023, to November 15th, 2023, on consoles. For the latest information on PUBG: BATTLEGROUNDS, please visit https://pubg.com/en-na or follow the official social media channels (Twitter, Instagram, Facebook, and TikTok).

    *Promotions are only available in participating markets. Must purchase a PUBG: BATTLEGROUNDS meal between October 11, 2023, and November 7, 2023, in-store, online, or on the KFC app, as applicable. While supplies last. A canceled order is not eligible. Prices, participation, and meal items may vary. Mobile ordering and delivery are available at participating locations. Tax, tips, and fees are extra.

    **PUBG: Battlegrounds or PUBG Mobile accounts are required for in-game rewards. PUBG: BATTLEGROUNDS is a free-to-play game available for PC, Xbox, and PlayStation. PUBG Mobile is available on mobile devices. The game is recommended for audiences 16 years of age and older on PC and console, with a 12+ rating for the mobile version. Children under 16 years of age playing on PC or console and those under 12 years playing on mobile should have parental advice.